3D-WORLD is a browser-based webapp produced by New York-based startup, children's game maker, Gina's Ink. Its primary objective is to spread awareness to the potentials of 3D printing using the various games inside the hybrid web app. It features a video page (containing an educational tour of a 3D printer), an information gallery, and three games that promote the practical usage of a 3d printer in the real world scenario.
As the designer, I wanted to make the visuals surrealistic, drawing inspiration from various fantasy-based games and incorporating everything with reality, making the elements more familiar, and thus, providing users with a mix of hyperreality. Without overwhelming the users, I used visual hierarchy and colors to highlight any given task that is required of them while inside the web app. Animations are done using code + adobe cc. I did the art direction (product + marketing) and the ux of this webapp.
Producer: Gina's Ink
Lead Game Developer: Adam Walzer
Lead Backend Developer: Chuck Reeves
Animator: Marilyn Wren
Designer: Nikki Espartinez
A project by ChangeMyWorldNow.com , made in New York City.